“THEFEED just got us. They didn’t try to change who we were, they helped us become a sharper version of ourselves.” — Charlotte Minshull
A much-loved family business with deep roots, Minshull’s came to us ready for growth but determined to stay true to its heritage.
We led a full brand refresh: refining their identity, tone of voice and creative expression to honour their legacy while making space for what’s next.
From signage to storytelling, every detail was built to modernise, without losing the heart of what makes Minshull’s, Minshull’s.